XSB Selects Kellen Communications for Website Development

XSB, Inc., of Setauket, NY, a leader in Master Data Management, has selected Kellen Communications (www.kellencommunications.com/) for website development and related communications support. Kellen's primary assignment for XSB is the development of a new responsive website designed to provide an optimal user experience on any type of web-enabled device, from PC to tablet to smartphone. Kellen is also creating the accompanying graphic interface and new SEO-enriched content for the XSB site.

"We chose Kellen because they bring not only the technical web development expertise, but they also have experienced technical writers on staff who can craft our messaging so that it is compelling and clear," said Daria Westnofske, director of operations for XSB. "Kellen's integrated approach to creating a user interface and editorial content will ensure that our tools and messages are readily available for our clients."

"We are excited to begin this partnership," said Matt Parry, director of Kellen Digital. "XSB is an innovative company and we know that we have the right experience to help them enhance their web presence and communicate the value of their database solutions."

We've updated our Privacy Policy. Read the updated policy →

PR Biz Update PR Agency News PR People Marketing Trends
ambicultural, brand marketers, cultural influence, cultural segmentation, EthniFacts, intercultural consumer, Marketing, monocultural, multicultural attitudes, Nielsen, Nielsen Intercultural Affinity Segmentation, Pr, Public relations
Marketing Tools: New Nielsen and EthniFacts Intercultural Affinity Segmentation Tool IDs New Marketer Segments

Audience and media measurement firm Nielsen and cross-cultural insights provider EthniFacts...

company culture, Employee engagement, Grovo, ineffective managers, learning experience, management training, Marketing, middle management, Pr, Productivity, Public relations, quality of management, Wakefield Research, workplace learning
Timely and Effective Management Training is Crucial to Bottom Line—and Nearly All U.S. Managers Want Better Training

According to a new study recently released by workplace learning firm...

brand email correspondence, brand emails, Brand engagement, Brand loyalty, consumer loyalty, email engagement, Email marketing, Mapp Digital, Marketing, marketing emails, marketing messages, Pr, Public relations
Consumer Acceptance of Marketing Emails On the Rise—They’re Engaging More and Tightening Loyalty

Millennials and Gen Z Are Prime Email Targets, But Customization Is...

Thought Leaders On Deadline
Can Malay, Marketing, marketing department, marketing execution, marketing industry, marketing measurement, marketing objective, Marketing plan, Marketing strategy, marketing tactics, MediaMiser, Pr, Public relations, strategic execution, SWOT analysis
Strategic Execution: 6 Essential Steps for Developing a Marketing Plan

By Can Malay, MediaMiser Developing annual marketing plans and successfully executing...

AdWords, buying cycle, Clicteq, keyword, Long Tail, long tail keyword, Marketing, PPC marketers, Pr, Public relations, specific keywords, Wesley Parker
Sorry to Burst Your Bubble: The Long Tail Keyword Myth

By Wesley Parker, Founder and CEO, Clicteq  Today’s article is a...

2017 goals, client buy-in, client expectations, Courtney Lukitsch, emotional agility, Gotham PR, managing expectations, managing timelines, Marketing, Pr, PR goals, Public relations
How to Manage Client Expectations, Timelines & Future Goals Into 2017 and Beyond

By Courtney Lukitsch, Founder and Principal, Gotham PR The prophetic write...