Bulldog Reporter is excited to launch a new series of FREE webinars, entitled Industry Insights, geared towards PR and communications professionals.
In this series, Bulldog Reporter will host an impressive list of topical speakers. Each one of these individuals is a leader in their field and will share tips and lessons that all PR practitioners can benefit from.
The Importance of Transparency in the Trust Economy
Guest Speaker: Jon Bloom, Founder and CEO, McGrath/Power, Marketing Chair for the Americas Region on the Worldcom Public Relations Group Board of Director, former journalist with the San Jose Mercury News and the Associated Press.
What you’ll learn:
- What is the Trust Economy and how it came to be
- Why the Trust Economy is important to your brand
- What role transparency plays in the Trust economy
- How to determine if your brand is communicating transparently – and if not, what needs to change
When: Wednesday, January 25, 2017 @ 2:30 pm ET/11:30 am PT