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Bulldog Reporter is excited to launch a new series of FREE webinars, entitled Industry Insights, geared towards PR and communications professionals.

In this series, Bulldog Reporter will host an impressive list of topical speakers. Each one of these individuals is a leader in their field and will share tips and lessons that all PR practitioners can benefit from.  


The Importance of Transparency in the Trust Economy

Guest Speaker: Jon Bloom, Founder and CEO, McGrath/Power, Marketing Chair for the Americas Region on the Worldcom Public Relations Group Board of Director, former journalist with the San Jose Mercury News and the Associated Press. jon-headshot

What you’ll learn:

  • What is the Trust Economy and how it came to be
  • Why the Trust Economy is important to your brand
  • What role transparency plays in the Trust economy
  • How to determine if your brand is communicating transparently – and if not, what needs to change

When: Wednesday, January 25, 2017 @ 2:30 pm ET/11:30 am PT

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From Papal Visits to Product Launches: Secrets to Managing Successful Events

Guest Speaker: Peter Stanton, Founder and CEO, Stanton Communications Inc., Board Member of the National China Garden Foundation, previously Chairman of the PR World Alliance. 

What you’ll learn:

  • Finding the right balance between structure and flexibility
  • Techniques for managing dialogue between various stakeholders
  • Navigating non-communication priorities including security and protocols
  • Energizing the team with the right attitude

When: Wednesday, February 22, 2017 @ 2:30 pm ET/11:30 am PT

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How to Identify, Cultivate and Partner with Digital Influencers

Guest Speaker: Andrea Wytish, Senior Vice President, Digital + Influencer Relations, EVOLVEMKD

What you’ll learn:

  • Identifying Influencers: Engaging with your brand
  • Digital Influencers: Social listening and the digital landscape
  • Building Relationships: The do’s and don’ts
  • Vendor Partnerships: Who they are and how they can help

When: Wednesday, March 22, 2017 @ 2:30 pm ET/11:30 am PT

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