VentureFuel, a company that accelerates the growth of new ad technology and emerging media companies by forging strategic relationships with brands, announced a partnership with NY-based Linkstorm to enable national advertisers to improve the performance of their ad units.
Linkstorm is a next-generation hyperlinking system that overlays cascading menus onto any kind of digital ad unit. By rolling over a Linkstorm-enabled ad, the customer unfurls a menu of links, thus previewing additional destinations before having to “click.” Then a single click takes the customer directly to their destination. On mobile devices, Linkstorm allows consumers to find what they need without endlessly tapping through a website.
David Sidman, Founder and CEO of Linkstorm said: “We are excited to partner with VentureFuel’s national sales team, so they can show the biggest advertisers in the U.S. how we can increase performance of their digital ad units by as much as 17 times.”
Fred Schonenberg, Founder of VentureFuel commented: “Our advertising partners are challenged to increase their ROI, and Linkstorm’s unique ad units do just that. The brilliance of Linkstorm is that it put users in control by making it easy for them to find content and products of interest to them. The end result is a better experience for users and advertisers.”
Worldwide opportunities are immediately available, as Linkstorm has been tested, approved, and certified universally across the Web, including virtually all major publisher sites, portals, ad networks, programmatic buying environments (DSPs/SSPs/Exchanges), mobile environments, and video.