Coyne Public Relations announced it has been selected to support the U.S. launch of Treemote, a wireless, user-friendly remote control that can control holiday lights up to eighty feet away. As part of the partnership, Coyne PR will develop and execute a communications campaign with the goal of driving nationwide consumer awareness about Treemote during the lead up to the holiday season. The campaign will focus on a comprehensive media relations program targeting traditional media outlets along with key industry and social influencers and bloggers along with industry event support.
“We recognized a specific need for a convenient, easy-to-use product to eliminate the hassle of crawling under a Christmas tree to turn its lights on and off,” said Martin Schenk, creator of Treemote. “Treemote has seen great success in Canada and we know Coyne is the right partner to bring us to market in the U.S.”
“We are thrilled to partner with Treemote to help elevate the brand among consumers and media alike in the U.S.,” said Brian Murphy, Vice President, Coyne PR. “The success the product has seen in Canada is incredible and we look forward to generating that same level of awareness and enthusiasm for Treemote in the U.S. leading into the all-important holiday season.”