The O'Donnell Agency Adds Four New Staffers

The O’Donnell Agency (www.theodonnellagency.com), a West Palm Beach-based public relations and digital media companies, has added four new people to the firm’s West Palm Beach and Miami offices. Tony Theissen has joined the agency as Senior Brand Manager and Media Strategist; Armando Lazo now heads O’Donnell’s award-winning design team as Art Director, German Blanco is the new Senior Graphic Designer and Maycee Duke is the firm’s Accounts Coordinator.

Theissen oversees editorial messaging and media outreach across for a number of clients in the fields of education, professional services and economic development. Most recently he was managing editor at WPEC-TV (CBS12) where he supervised all aspects of newsgathering and reporting, and planned and coordinated major news events.

Lazo oversees the agency’s creative department. He previously served as art director for IDG Latin America, where he created and oversaw the design of PC World en Español magazine in print and across digital platforms, and was responsible for designing and maintaining visual media campaigns and advertising.

Blanco comes to O’Donnell from Gaumard Scientific in Miami and brings with him a skill set that includes identity development, illustration, package design, web design, photo editing and more. In his role as senior graphic designer, he will apply his talents to the advertising, design and digital media services for O’Donnell’s clients in the education, real estate, economic development, and new products sectors.

Fresh from Florida State University, Duke has joined the agency as accounts coordinator. She provides account support for O’Donnell’s retail, economic development, education, consumer products and tourism sectors. She also coordinates social media programs for many of the agency’s clients.

PR Biz Update PR Agency News PR People Marketing Trends
modern devices laptop, smartphone, tablet isolated white background with clipping path
Solving Cross-Device Marketing Challenges: DMA’s ID Project Goes on Tour This Fall with Template RFP and Other Tools

Today’s consumers are increasingly cross-device in their media consumption—and have come...

emerging workforce, growth opportunities, job skills advancement, Marketing, Pr, Public relations, Research Now, Sandy Mazur, skills development, skills gap, Spherion Staffing, worker confidence, workplace trends
Employers and Workers Are Still Struggling to Close the Skills Gap: Study Uncovers Waning Worker Confidence

Despite the red flags raised last year as workers expressed concerns...

audience alienation, awkward brand jokes, brand followers, brand’s social presence, Marketing, marketplace perception, Pr, promotional platform, Public relations, Scott Brandt, social media engagement, social media promotions, Sprout Social
Brands Behaving Badly: New Report Reveals What Many Are Doing to Annoy 60 Percent of People on Social Media

Study Data Finds Most Consumers Are Put Off by Brand Social...

Thought Leaders On Deadline
article categorization, Chantelle Brule, content tagging, content trends, Data analysis, data analysis software, identifying trends, Marketing, media analysis, Media monitoring, MediaMiser, MediaMiser Enterprise, Pr, Public relations, tagging, tagging system
Tagging for Newbies: How to Tag Content for Media Monitoring and Analysis

By Chantelle Brule, Data Analyst, MediaMiser So you want to know...

Abhyudaya Tripathi, buyer’s journey, buyer-centric content, content creation, Content Engagement, Content marketing, content value, Marketing, marketing content, Pr, Public relations, ResultFirst-SEO Services Company
How to Create Buyer-Centric Content that Delivers Real Value

By Abhyudaya Tripathi, Associate Director, ResultFirst-SEO Services Company “Is there anything...

blame and shame, connecting with youth, digital age, digital natives, Kate Gunby, Marketing, marketing to youth, Pr, PRR, PRR Research, Public relations, teen culture, teen marketing, teen parents
How to Talk to Teens: 5 Lessons for Connecting with Today’s Youth

By Kate Gunby, Senior Research Associate, PRR Any PR company knows...