Soleil Joins Porter Novelli as Senior Vice President, Digital

Porter Novelli (www.porternovelli.com) announced that Jesse Soleil has joined the New York office as senior vice president, digital. In his role he will be responsible for designing cross-platform digital experiences for clients across all practices.

"Jesse brings an impressive mix of strategic consulting, business building, marketing and Web development to Porter Novelli," said Darlàn Monterisi, executive vice president, managing director of Porter Novelli's New York office, and to whom Soleil will report. "He has a deep understanding of how to reach consumers in ways that are creative and compelling, and establish bonds that result in relationships greater than brands would even expect."

For the past four years, Soleil was CEO of Massiverse LLC, a boutique media entertainment company, which he founded to create cross-platform entertainment for kids. Before that, he spent nearly eight years with Scholastic, Inc., most recently as vice president, Emerging Media and Technology.

"The future of technology, indeed the future of marketing communications, is dependent upon a seamless integration of digital and real-world experiences that inspire audiences and prompt them to take action," said Soleil. "Porter Novelli truly understands this imperative, and I am delighted to join such a forward-looking team."

PR Biz Update PR Agency News PR People Marketing Trends
Ben Gibson, data information, data monitoring, data risk, data value, governance practices, information governance, low-value data, Marketing, Pr, Public relations, sensitive data, Veritas Technologies, ‘store-everything’ mentality
Information Governance: Why You Must Continuously Evaluate the Worth and Risk of Information by Regularly Monitoring Data

A whopping 94% of companies have a formal information governance program...

dependence on digital channels, digital techniques, email fundraising, fundraising campaigns, Marketing, Marks Paneth, Michael McNee, nonprofit leaders, Pr, Public relations, supporter communications, traditional mail campaigns
Nonprofit Marketing in a Digital Landscape: Email Campaigns are Poor Replacements for Traditional Mail, Leaders Say

Despite their cost advantages, email fundraising campaigns aren’t delivering the needed...

Carolyn Lukensmeyer, Civility in America, Generation Z, KRC Research, Leslie Gaines-Ross, Marketing, National Institute for Civil Discourse, online incivility, Pam Jenkins, Powell Tate, Pr, Public relations, social media trends, Weber Shandwick
Gunslinging On the Wild Web: Gen Z Points to Internet, Social Media as Main Sources of Incivility, Weber Finds

88 Percent of 15-18 Year Olds Have Personally Experienced Incivility Online...

Thought Leaders On Deadline
Dmitry Dragilev, effective pitching, getting press, JustReachOut, Marketing, Media Relations, pitching insights, pitching journalists, Pr, PR team, PR tips for startups, Public relations, startup PR
PR Tips for Startups: 7-Step Proven System to Get Press

By Dmitry Dragilev, Founder, JustReachOut Having worked in the PR industry...

always-on clients, Courtney Lukitsch, Emotional intelligence, Emotional Intelligence 2.0, EQ, Gotham PR, Marketing, performance recognition, Pr, PR industry, PR profession, Public relations, relationship management, workplace culture
Harvesting Emotional Intelligence in Public Relations: PR = EQ

By Courtney Lukitsch, Founder and Principal, Gotham PR Given the wildly...

Customer experience, Customer service, customer service red flags, customer’s-eye view, Joseph A. Michelli, Marketing, Pr, Public relations, service experience, service overhaul, social media strategy
Does Your Company Need a Service Overhaul? Eight Red Flags That Demand Action

In the spotlight: Joseph A. Michelli, Author, “Driven to Delight: Delivering...