Richard Maxwell, former assistant vice president of marketing & communications at the Fort Worth Transportation Authority (The T) and past chairman of the American Public Transit Association (APTA) marketing and communications committee, has joined the staff of Fort Worth-based PAVLOV Agency.
In his new role as transit accounts director, Maxwell will provide strategic marketing planning and account service oversight for the agency’s growing stable of mass transit and transportation clients. PAVLOV’s experience in the sector include the The T, VIA San Antonio, Dallas Area Metro Transit (DART), El Paso’s Sun Metro, HART in Tampa, Florida, and DFW International Airport, among others.
“Richard brings more than 25 years of diverse marketing experience, including the past 14 as one of the most respected transit marketing executives in the nation,” said Allen Wallach, chief executive officer at PAVLOV Agency. “His knowledge of industry trends and proven programs will be invaluable to our current clients and prospects.”