Marlo Fogelman, principal of marlo marketing/communications (mm/c; www.marlomc.com), a Boston-based, integrated consumer marketing agency, has named Ann Peterson as Executive Vice President of its Consumer Products & Professional Services division – an expanding practice area at mm/c that will benefit from Ann’s 20+ years representing global brand leaders across retail, fashion, entertainment, food, beauty and health care industries.
“Ann is an incredibly talented marketing innovator. Her depth of experience across the consumer lifestyle and professional services landscapes will be enormously beneficial to our clients and staff,” said Fogelman. “As we move toward mm/c’s 10th anniversary and continue to grow our reach and capabilities, we feel very fortunate to have Ann on-board as a senior leader at mm/c.”
Prior to mm/c, Ann held senior management positions in New York at Lippe Taylor Brand Communications, an integrated marketing and public relations agency specializing in marketing to women, and Rogers & Cowan, the Los Angeles-based entertainment marketing agency.