M studio, a New Jersey-based integrated marketing agency, announced it has been awarded the 12-month integrated marketing contract for Troy Container Line, one of the world’s largest American-owned NVOCCs, for the fifth year in a row. The new contract term began on January 1, 2016 and includes a year-long campaign that includes digital and inbound marketing, website management and maintenance, graphic design, social media and public relations services.
“Our team understands the logistics industry and is able to offer a comprehensive service suite that makes managing promotional goals and communicating Troy Container Line’s value proposition seamless with the company’s internal operations,” commented Jenna Zilincar, owner and creative director of M studio. “To continue a relationship rooted in collaboration and success with Troy Container Line is an achievement for which the entire team and I are proud.”
M studio was first contracted by Troy Container Line to conduct a re-brand, develop a new website and oversee all the company’s outbound communications. The company has gone on to develop a new, responsive website to better serve the company’s global customer base, integrated social media into marketing efforts, managed Troy Container Line’s 30th anniversary program, and continues to oversee all e-marketing, digital advertisements and branded promotional items. In addition, M studio has secured media placements on behalf of the company founder and CEO Michael Cadden Troy in myriad print and online publications.