Vested, a new communications agency for a new financial industry, announced it has been retained as agency of record by LendIt, organizers of the largest conference series dedicated to connecting the global online lending community. Vested will promote LendIt’s upcoming conference, manage its press room, secure additional participants to either speak or moderate, and maximize the value of news that occurs before, during, or immediately after the event.
LendIt hosts three annual conferences that examine the fast-growing online lending marketplace. Around 4,000 decision-makers from more than 30 countries will attend the company’s next event, LendIt USA. This event will feature a keynote by entrepreneur and investor Peter Thiel as well as keynotes by Renaud Laplanche, founder and CEO of Lending Club; Ron Suber, president of Prosper Marketplace; John C. Williams, president and CEO of the Federal Reserve Bank of San Francisco; and presentations by many other industry leaders.
LendIt USA will also feature PitchIt@LendIt, the largest competition for startups in online lending. Eight finalists will present their companies to an experienced panel of judges in one fast-paced session on the first afternoon of LendIt USA.
“Online lending is a massive disruptor of the conventional lending process. Any disruptive force merits discussion and examination, and providing a forum for the industry to do this is our mandate,” said Peter Renton, CEO and Co-Founder of LendIt. “The people at Vested share this perspective and have the extensive knowledge and network needed to help us execute a historically successful event for this fast-growing industry.”
Vested CEO Dan Simon said, “We immediately recognized the importance of what LendIt is doing in convening the key players in the online lending marketplace. LendIt 2016 is going to be the gold standard not just in lending but across the whole FinTech space. We are thrilled to be working with LendIt, to raise the show’s profile and help it build even deeper relationships with the media.”