Goodwill Industries of Fort Worth Announces Comms Promotion, New PR Hire

Goodwill Industries of Fort Worth recently announced the promotion of Shay Dial Johnson to vice president of community engagement, and the new hire of Liz Confiliano as director of public relations.

As vice president of community engagement, Johnson will be responsible for leading marketing, public affairs, media and community engagement and special fundraising activities for the nonprofit. She has been an integral part of the Goodwill team since 2006 serving as regional retail director, and most recently as director of marketing and administration.

“Shay is a proven leader for Goodwill,” said David Cox, president and CEO of Goodwill Industries of Fort Worth. “Her ability to build both internal and external partnerships and marketing expertise make her the perfect candidate to oversee the promotion of Goodwill’s mission.”

As director of public relations, Confiliano will manage the media engagement efforts for the nonprofit. Over her career Confiliano has worked in various public relations, advertising and marketing capacities for local advertising agencies, including J.O., where she managed the Goodwill Fort Worth account. She most recently served as community outreach coordinator for Moncrief Cancer Institute. Active in the community, she serves as immediate past president of the Greater Fort Worth Chapter of the Public Relations Society of America.

“We are glad to have Liz on our internal team,” said Cox. “Her proven results in public relations and media engagement, as well as her passion for the Goodwill mission make her an excellent addition.”

We've updated our Privacy Policy. Read the updated policy →

PR Biz Update PR Agency News PR People Marketing Trends
Modern business workplace with stock market data application , Pen and a digital tablet, on a wood table.
How to Become a Big Data Analyst: Higher Visibility Research Examines Importance of Analysis—and How You Can Become a Master

By definition, data and information are two very different things. Data...

Group of cheerful young people discussing something with smile and gesturing while leaning to the table in office
State of Workplace Communications: Companies Struggle to Reach Employees in Today’s Disconnected, Widely Distributed Workforce

Company communications platform Dynamic Signal recently released The State of Workplace...

The businessman is in correspondence in the chat.
Is Voice Technology the New SEO? Research Shows Tool Drives Greater Emotional Connection with Brands

Brands Must Tap Consumers’ Desire for Intimate Relationships with Voice Assistants According...

Thought Leaders On Deadline
Emma Rennell
Global PR: China’s Top Tech Media Weigh In on Opportunities in the Technology Sector

By Emma Rennell, Senior Account Executive, Racepoint Global The past several...

Hanna Fritzinger
Taking Advantage of Micro-Moments with Affiliate Marketing

By Hanna Fritzinger, Head of Marketing, VigLink Moment marketing is nothing...

Larry Alton
Life After Social: Study Proves Brand Building Must Happen Outside of Facebook

By Larry Alton, Freelance Writer As a marketing professional, it’s easy to...