Global marketing and communications firm Finn Partners announced it has reached an agreement to acquire ABI Marketing Public Relations, a global marketing and PR firm focused on industrial and trade markets, serving B2B clients. Alan Isacson, the founder and CEO of ABI, will assume the title of Managing Partner, ABI, a Finn Partners Company. The deal was facilitated by Gould+Partners.
Peter Finn, founding partner of Finn Partners, commented, “Growing our international operations is a priority for us, and having Alan and his team join Finn Partners is a strategic acquisition which takes us up another step to offer global marketing and PR services to our current and future clients.”
Finn said that ABI’s roster of clients range from multi-billion dollar, global organizations to entrepreneurial, regionally-focused companies. He added, “The firm’s capabilities include a range of brand marketing, content marketing and thought leadership services, so we’re very much in sync and delighted to enhance our global resources by having ABI join the Finn Partners family.”
Founded in 1980, Isacson grew the business to include offices in New York, London, Frankfurt, Singapore and Shanghai. The firm’s in-house, multi-lingual capabilities include German, Italian, French, Spanish, Polish, Romanian, Portuguese, Russian, Mandarin, and Japanese. Areas of specialization include packaging, food and beverage, life sciences, chemical, plastic, automotive, aerospace, and environmental sectors.
“ABI is excited to join the Finn Partners community,” said Isacson. “For the last three decades, we have deeply rooted ourselves in the industrial and trade sectors, resulting in a unique perspective and ability to help clients accelerate growth and strengthen their brands. By combining our strengths and international footprint with Finn Partners, we can jointly deliver even greater value to our clients.”