As Doping Scandal Swirls, Nike Announces It Has Severed Ties with Cyclist Lance Armstrong “With Great Sadness”

Nike has severed ties with famed cyclist Lance Armstrong, citing insurmountable evidence that he participated in doping and misled the company about those activities for more than a decade. The clothing and footwear company said this week that it terminated Armstrong’s contract "with great sadness."

"Nike does not condone the use of illegal performance enhancing drugs in any manner," it said in a statement,an AP news release reports.

Armstrong said Wednesday, just minutes before the announcement from Nike, that he was stepping down as chairman of his Livestrong cancer-fighting charity so that the organization can steer clear of the whirlwind surrounding its founder. Nike said it plans to continue its support for Livestrong.

The U.S. Anti-Doping Agency released a massive report last week detailing allegations of widespread doping by Armstrong and his teams when he won the Tour de France seven consecutive times from 1999 to 2005.

Nike has stuck by the athletes that it has endorsed in the past during tumultuous times in their lives, including Tiger Woods.

The company distanced itself from NFL quarterback Michael Vick following a dog-fighting scandal, but by last year, it was backing Vick once again.

We've updated our Privacy Policy. Read the updated policy →

PR Biz Update PR Agency News PR People Marketing Trends
Creepy female zombie typing with laptop over grunge background
Be Afraid, Be Very Afraid: New Findings from Finn Partners Identify What Scares IT Decision Makers the Most

Technology is changing at a scary pace—but what really haunts information...

Conceptual image with pencils on vintage background to stop discrimination. Six handcrafted wooden pencils arranged in a circle and the word Discrimination with red line in the middle.
Americans Think Discrimination is a Serious Problem—and Would Support More Efforts by Business to Prevent It

According to the Public Affairs Council, strong majorities of Americans are...

consumer spending, extended holiday shopping season, holiday coupons, holiday gifts, holiday season, holiday shopping, Marketing, media delivery, mobile coupons, Pr, Public relations, relevant deals, timely deals, Valassis, value-seeking consumers
Retail PR: Extended Holiday Shopping Season Plus Deal-Seeking Consumers Equals Retail Opportunities

Discounted Offers Play a Vital Role in Consumers’ Holiday Shopping Behavior...

Thought Leaders On Deadline
Business travel, event coordination, Hollywood Public Relations, Linnea Kennison, Marketing, Pr, PR jet lag, Public relations, trade show season, work-related travel
Will Work for Travel: A PR Pro’s Tips for Handling Work On the Road

By Linnea Kennison, Account Coordinator, Hollywood Public Relations As a young...

cyber attack, cybersecurity, Denial of Services, Domain name system, Dynamic Network Services, junk data, Marketing, Pr, Public relations, Solomon McCown, T.J. Winick, website attack
Cybersecurity PR: How Last Week’s Impacted Sites Should Respond

By T.J. Winick, Vice President, Solomon McCown On Friday morning, some...

Content marketing, content promotion, Earned media, engaged followers, industry leaders, influencers, Marketing, Media monitoring, Media strategy, MediaMiser, Pr, Public relations, social platforms, writing reviews
Utilizing Influencers to Move Your Content

By Research Staff, MediaMiser Influencers are more than just experts within a...