PR People

Yvonne Maher Joins Cognito as a Director for EMEA Business

Cognito, specialist communications and marketing consultancy for the financial services industry, has appointed Yvonne Maher as Director. Formerly a Director at Grayling, Yvonne specializes in corporate communications and international PR for clients in the financial services, professional services and energy sectors. Based …

GMMB Promotes Six to Executive Roles

Six GMMB staff members have been promoted to Senior Vice President or Vice President in recognition of their exceptional accomplishments, further positioning the firm for success throughout 2016. Michelle Austin, Daren Briscoe, Sarah Green and Nathan James were promoted to Senior Vice …

Krysten de Quesada Named Account Director at Pinta Miami

Pinta, a full-service agency reinventing the art of cross-cultural marketing, recently appointed Krysten de Quesada to Account Director of its Miami office. With nearly a decade of experience in integrated Hispanic marketing and communications, de Quesada leads numerous national advertising and public …
PR Biz Update PR Agency News PR People Marketing Trends
content concept handwritten on blackboard
Content Distrust: Disconnects Between Technology Marketers and Buyers Create Lose-Lose Experiences for Both

While technology marketers and buyers are aligned in some cases, new...

Business People Meeting Discussion Communication Concept
Inside the C-Suite: Two Thirds of CIOs Called On to Generate Revenue, and More CIOs Now Report Directly to CEO

More CIOs report directly to the CEO (34 percent) than at...

Magisto, Marketing, marketing authenticity, marketing objectives, marketing trends, media mix, millennial marketing, online video, Pr, product-centric ads, Public relations, Reid Genauer, SMB marketing, Social marketing, traditional marketing channels, video storytelling, viral digital practices, Word-of-mouth marketing
Social Marketing Is Dethroning Traditional Media and Classic Word of Mouth as Main Small Biz Marketing Channel

Social and Online Video Are Rapidly Replacing TV Ads for Millennial...

Thought Leaders On Deadline
content creation, Content marketing, content sharing, Inbound marketing, inbound strategy, Marketing, Marketing strategy, MediaMiser, Pr, PR and marketing, PR plan, PR pros, PR strategy, Public relations, SEO, SEO keywords, Social media, traditional PR, Whitney Zelmer
3 Ways to Incorporate Inbound Marketing Into Your PR Strategy

By Whitney Zelmer, Award & Marketing Coordinator, Bulldog Reporter The public...

Jo Trizila (1)
Not the Vacation I Planned: Tragedy Transitions Vacationing PR Pro Into Media Relations Juggernaut

By Jo Trizila, President and CEO, TrizCom PR and Pitch PR...

B2B communications, content creation, content curation, Content marketing, content marketing effectiveness, content message, content repurposing, global content, IBA International, Marketing, Pr, Public relations, Simon Woolley
Content Across Continents: Maximizing the Reach of Your B2B Communications

By Simon Woolley, Engagement Specialist, IBA International Here’s the content conundrum...