PR Agency News

Applied DNA Sciences Partners with CGPR

Applied DNA Sciences, provider of DNA-based supply chain, anti-counterfeiting, anti-theft technology products, genotyping and product authentication solutions, today named CGPR as their public relations agency of record for their textile and apparel business. CGPR will provide strategic counsel to continue to drive awareness of …

rbb Communications Acquires OutOfTheBlue Advertising

rbb Communications enhanced its creative resources and breadth of integrated marketing services with the acquisition of OutOfTheBlue, a Miami-based advertising and creative design agency. OutOfTheBlue develops effective advertising campaigns and branding strategies for clients in the financial, hospitality, cruise, health care, retail …

Behavior Design Joins Affect's Client Roster

Affect, a public relations and social media agency specializing in technology, healthcare and professional services, was selected by Behavior Design, an award-winning, interactive design firm based in New York City, to launch its first public relations program. Behavior Design creates high-impact, interactive solutions …

Three New Clients Join Lou Hammond & Associates

Lou Hammond & Associates (LH&A) announced the following three new clients for public relations, digital marketing and positioning: Warwick International Hotels – Founded in 1980, a collection of distinct, upscale hotels and resorts known for its central locations and quality throughout the …
PR Biz Update PR Agency News PR People Marketing Trends
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Content Distrust: Disconnects Between Technology Marketers and Buyers Create Lose-Lose Experiences for Both

While technology marketers and buyers are aligned in some cases, new...

Business People Meeting Discussion Communication Concept
Inside the C-Suite: Two Thirds of CIOs Called On to Generate Revenue, and More CIOs Now Report Directly to CEO

More CIOs report directly to the CEO (34 percent) than at...

Magisto, Marketing, marketing authenticity, marketing objectives, marketing trends, media mix, millennial marketing, online video, Pr, product-centric ads, Public relations, Reid Genauer, SMB marketing, Social marketing, traditional marketing channels, video storytelling, viral digital practices, Word-of-mouth marketing
Social Marketing Is Dethroning Traditional Media and Classic Word of Mouth as Main Small Biz Marketing Channel

Social and Online Video Are Rapidly Replacing TV Ads for Millennial...

Thought Leaders On Deadline
content creation, Content marketing, content sharing, Inbound marketing, inbound strategy, Marketing, Marketing strategy, MediaMiser, Pr, PR and marketing, PR plan, PR pros, PR strategy, Public relations, SEO, SEO keywords, Social media, traditional PR, Whitney Zelmer
3 Ways to Incorporate Inbound Marketing Into Your PR Strategy

By Whitney Zelmer, Award & Marketing Coordinator, Bulldog Reporter The public...

Jo Trizila (1)
Not the Vacation I Planned: Tragedy Transitions Vacationing PR Pro Into Media Relations Juggernaut

By Jo Trizila, President and CEO, TrizCom PR and Pitch PR...

B2B communications, content creation, content curation, Content marketing, content marketing effectiveness, content message, content repurposing, global content, IBA International, Marketing, Pr, Public relations, Simon Woolley
Content Across Continents: Maximizing the Reach of Your B2B Communications

By Simon Woolley, Engagement Specialist, IBA International Here’s the content conundrum...