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Communications Industry's Top Women Offer Sage Advice at Matrix Awards

New York Women in Communications (NYWICI) recently presented the 2017 Matrix Awards to honor seven extraordinary female leaders in the communications industry, as ‘Women Who Connect the World.’ The ceremony, hosted by Hearst Magazines, was emceed by Katie Couric, award-winning journalist and bestselling author. The Matrix Awards is recognized by …

Boux Avenue Appoints Threepipe to Drive Online Growth

Boux Avenue, the lingerie, swimwear and nightwear brand owned by Theo Paphitis, has appointed Threepipe to help drive further international online growth. Threepipe will manage the brand’s paid social, paid search and display media campaigns outside of the UK as the business …

Phoenix Marketing Solutions Celebrates 15th Anniversary

Phoenix Marketing Solutions announced its fifteenth year of fulfilling its mission of transforming science into clinical practice. During a time when the pharmaceutical industry is highly scrutinized, Phoenix’s innovative approach supports the life sciences industry by engaging and informing the healthcare community …

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Are Commercials Taking the Social Out of Social Video? Over Half of Users Are Turned Off When Faced with Interruptive Ads

Digital advertising spending is expected to overtake TV in 2017, and...

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New Study Reveals That Only 53% of American Employees Feel Appreciated at Work—Are Poor Recognition Programs to Blame?

Employee recognition firm AttaCoin recently released the results of a new...

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For Today’s Brands, Mobile is Do or Die: Study Reveals the Surprising Ways Consumers Use Their Devices

New Research Explores Mobile Consumers’ Expectations for the Future From device...

Thought Leaders On Deadline
Pat Reilly
Hiding in Plain Sight: The Genius of eBay’s Diversity Report Release

By Pat Reilly, CEO, PR & Company As Diversity & Inclusion efforts...

Jim Newman
How an Effective Comms Strategy Can Help Combat Misunderstandings, False Statements and Even Downright Lies

By Jim Newman, Account Supervisor, KGBTexas Communications Some say we now...

Content Marketing
5 Lessons Content Marketers Can Learn from Traditional PR

By Charles Dearing, Freelance Writer/Blogger For many small business owners, mastering...