Arketi Group (www.arketi.com), a high-tech business-to-business public relations and digital marketing agency, has been named one of the top 50 B2B marketing influencers on Twitter.
The list was compiled by Michael Brenner and posted to his award-winning B2B Marketing Insider blog. According to Brenner, a number of factors were used to compile the list including, "Twitter followers, profiles that included "B2B marketing," the focus of their tweets including the hashtag #B2BMarketing, as well as a variety of social scoring tools using the keyword."
Other key B2B marketing influencers making the list include:
"Arketi has always recognized and harnessed the power of the social media landscape, and we use our Twitter account to build relationships, extend our brand, and cultivate relationships," said Mike Neumeier, APR, principal at Arketi Group. "Michael’s B2B Marketing Insider blog is a tremendous
resource for the industry. The thoughts and ideas he advances are spot on for B2B marketers, and we are honored to have made his top influencer list."