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Adam Ritchie Brand Direction Launches In Boston

Adam Ritchie Brand Direction (www.aritchbrand.com/), a new brand communications agency in Boston, has opened its doors. The firm’s principal is Adam Ritchie, who most recently worked in Brand Development at Samuel Adams.

The agency has been named agency of record for Changents, an online destination that connects innovators on the front lines of social and environmental change with people who can help them. Work for Changents will involve using new media and social networks to build a grassroots following online, combined with media relations.

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