Adam Ritchie Brand Direction Lands Two New Clients

Treadmill desks aimed at changing the way we work, and high tech stickers that make the impersonal, personal, are the latest additions to the client roster at Adam Ritchie Brand Direction (

LifeSpan, a Salt Lake City-based fitness gear manufacturer, has chosen Adam Ritchie as its communications agency of record. LifeSpan is introducing a treadmill desk that lets people walk and work at the same time. Adam Ritchie will help LifeSpan launch several new products, including the Treadmill Desk, over the course of 2012. The launch programs will target online health, lifestyle and technology media, as well as media influencers., a New York City-based social media brand that helps people share and archive their memories by creating digital connections to physical items, has chosen Adam Ritchie as its communications agency of record. makes QR code stickers that can be customized to contain personal messages, for embedding on items like greeting cards and gifts. The communications program developed by Adam Ritchie Brand Direction will highlight unique uses of the stickers, and target national technology, publishing, retail and gift industry media. ARBD will also support the brand at key industry events.

We've updated our Privacy Policy. Read the updated policy →

PR Biz Update PR Agency News PR People Marketing Trends
Happy young couple relaxing and watching TV at home.
Ad Science: Nielsen Study Underscores Value of Lifestyle TV Programming for Marketers, Showing It Generates Higher Ad Engagement

A new study reveals that advertisements seen in lifestyle television programming...

Female shopaholics going by the shop with big sale
Retail Marketing Shift: Consumers No Longer Willing to Pay Full Price as Deep Discounts Influence Consumer Behavior

Seventy-six percent of Baby Boomers will not pay full price when...

Fake News US Concept: Newspaper Front Page, 3d illustration on wood
A Real Plague: Weber Study Finds 82 Percent of Americans Express Concern About the Impact of Fake News

71% of American Public Says Fake News Contributes to Incivility, Study...

Thought Leaders On Deadline
small laptop with old projector showing film
Video Marketing Perspectives: How to Effectively Use Pattern Interrupt Elements to Shake Things Up in Your Videos

By Andrea Kalli, Video Designer, Editor and Marketer Have you ever caught...

Corrie Westmoreland-Vairo
Social: It’s #Personal—What Millennials Want Brands to Know About Social Advertising

By Corrie Westmoreland-Vairo, Director of Accounts, Fell Swoop Social marketing is...

Jon Bloom
Transparent Communications in the Trust Economy, Part 2—Putting a Plan Into Action

By Jonathan Bloom, CEO and Founding Partner, McGrath/Power Public Relations In part...