BLAZE (www.blazepr.com), a PR firm that represents leading brands in luxury travel, hospitality, consumer and lifestyle, announced the appointment of Erinn Lynch. Lynch joins BLAZE as Vice President, providing account leadership on hospitality, non-profit and Santa Barbara area clients.
Lynch joins the BLAZE team from the national non-profit, Dream Foundation, where she held the role of VP of Marketing and Corporate Relationships, establishing a social media presence, managing partnerships and directing media relations.
"We are thrilled to welcome Erinn back to the Davies/BLAZE family," said BLAZE Executive Vice President and GM, Matt Kovacs. "In her...
Blaze PR (www.blazepr.com) has announced its newest client, Spa Nautica. Located in Los Angeles' AAA Five-Diamond waterfront hotel, The Ritz-Carlton, Marina del Rey, Spa Nautica is slated to open on March 1.
Spa Nautica has chosen to partner with Blaze to generate consumer awareness and interest about its luxurious offerings. "Blaze's stellar reputation in the industry precedes itself," said Spa Nautica¹s Spa Director Maritsa Victorian. "We have retained their services to encourage visitors and locals alike to discover our metropolitan oasis spa as we deliver a new guest experience and superior amenities here in the Marina."
"Our...
Design By Hümans, an online community dedicated to buying, designing and celebrating the art of graphic t-shirts, selected Blaze (www.blazepr.com) as its agency of record. The agency's goals for brand promotion and market expansion include a specialized media relations campaign, as well as an integrated blogger strategy for the website and its products.
"Blaze has a proven track record of successful campaigns with innovative brand concepts," said Design by Hümans Managing Partner Jeff Sierra. "We believe Blaze supports our business objectives and our efforts to reach new fans."
Blaze will manage a highly focused media relations campaign, positioning...
Hangar 24 Brewery, makers of handcrafted beer in Redlands, California, has selected Blaze PR (www.blazepr.com) as its AOR. The agency's goals for brand promotion and market expansion include a specialized media relations campaign, as well as an integrated blogger strategy for the brewery and its products.
"Blaze has seasoned experience within the beverage industry and many successful PR campaigns under its belt," said Owner and Master Brewer, Ben Cook. "We believe Blaze supports our business objectives and our efforts to expand to reach new believers in the brand."
Blaze PR will manage a highly focused media relations campaign targeting central and southern...
Blaze PR (www.blazepr.com) announced that KeVita, Inc., creator of KeVita organic sparkling probiotic drinks, has joined its roster of healthy lifestyle consumer clients. The agency is charged with raising brand awareness and engaging consumers through a comprehensive public relations program, including a strategic media relations campaign, creative social media strategy and execution, as well as promoting contests and events.
"We've handcrafted an innovative, cultured drink that may support immune and digestive health, and that empowers people to take their health and well-being into their own hands," said KeVita CEO Bill Moses. "Blaze's understanding and respect for the...
RingPlus, a new cell phone service integrating social media and customized services, has assigned Blaze (www.blazepr.com) to spearhead its promotion campaign. The agency's goals for raising brand awareness and market expansion include an aggressive media relations campaign as well as social media strategy and execution.
Blaze's public relations program will focus on consumer education about RingPlus's more-affordable phone plan and its ability to customize ring-back tones, also building excitement and engagement online through social media.
"Blaze works with brands that have exciting potential offerings for consumers," said Matt Kovacs, EVP/GM of Blaze. "With RingPlus...
Blaze (www.blazepr.com), a PR firm that represents brands in luxury travel, hospitality, consumer and lifestyle, announced the addition of DeCoro to its roster.
"We are a results-driven firm with a roster of previous successes that shows our ability to develop excitement and engagement for a high-profile event," said Matt Kovacs, EVP/GM of BLAZE. "A luxury furniture brand like DeCoro is a fantastic opportunity to exceed expectations by increasing media coverage with the ultimate goal of impacting the bottom line."
"With a superior-quality product like ours, and as a major player in the imported furniture industry, we needed an agency that would be able to...
BrunchButler, a luxury brunch delivery and catering service from Switzerland, selected Blaze (www.blazepr.com) for its debut in the United States this month. The agency's goals for raising brand awareness and market expansion include an aggressive media relations campaign as well as social media strategy and execution for the high-profile launch.
"Blaze excels at creative ideas, seasoned luxury experience and a passion for original concepts," said BrunchButler Founder and Co-President, Raphael Monsch. "We believe Blaze understands our mission and our unique approach."
Blaze's public relations program will focus on print, online and broadcast outlets in Los Angeles...
Blaze PR (www.blazepr.com) announced that SnöBar, creator of alcohol-infused ice-pops and ice cream, has joined its roster of consumer clients. The agency is assigned with raising brand awareness and market expansion through a comprehensive public relations program including an aggressive media relations campaign, social media strategy and execution, as well as high-profile events.
"We created a unique product and one that we work very hard on to maintain the very best quality so we needed an agency that not only understood our industry but also our innovative approach." said SnöBar President Eddie Masjedi. "Blaze's passion for our brand and its proven track record...
Blaze PR (www.blazepr.com) announced the addition of a two new accounts to its growing client roster. Blaze continues to attract optimal clients, with the addition of Grand Velas All Suites Resort & SPA and Viking River Cruises.
"When we target client partners, we seek companies that are outstanding leaders in their industries.
