Pr Writing

Learn how to rivet journalists, customers, investors and online readers with words of wonder . . . words that move people

Sharpen one of the most highly valued skills in the public relations armamentarium with reports, conference sessions and webinars focused on more powerful writing for traditional and Web 2.0 media.

Let’s talk money. There’s incredible purchasing power and influence driving the She-conomy. For example, did you know that 51% of U.S. private wealth is controlled by women? Or that women now earn and spend at a greater rate than ever before, accounting for $7 trillion in consumer and business spending in the U.S.?

You simply can’t afford not to reach America’s number-one consumer group—not when “women account for 85% of all brand purchases, including everything from autos to healthcare,” according to Media Post.

So how do you reach and influence women? Answer: If you can reach them through the media they trust most, you can reach their hearts . . . and pocketbooks.

 Sit in on this advanced PR University panel of top journalists in women’s media...

How strong are your writing skills? How would you like to write with greater confidence? If you answered “yes,” you aren’t alone, because everyone—even the best writers—can always improve their skills.

Now every member of your team can create press releases that achieve incredible reach and readership—as well as skyrocket their PR writing competence and confidence—by learning a set of solid writing skills and techniques in this 60-minute webinar presented by Michael Smart, Founder, Michael SMARTPR, and former national news director at Brigham Young University.

Did your last press release fall flat because of poor writing? Are you stuck in a rut because your writing skills aren’t top-notch? Then be sure to join us for this not-to-be-...

An intensive training for all PR and communications professionals: If you’re looking to supercharge your communications program and outputs—ranging from press releases and media interviews to branding and positioning statements—here’s good news: You can easily focus all your messaging around a unifying strategic theme using message maps—and by applying the steps, skills and practical tips you’ll learn at this event.

What...

How strong are your writing skills? How would you like to write with greater confidence?  If you answered “yes,” you aren’t alone, because everyone—even the best writers—can always improve their skills.

Now every member of your team can create press releases that achieve incredible reach and readership—as well as skyrocket their PR writing competence and confidence—by learning a set of solid writing skills and techniques in this 90-minute webinar presented by PR writing instructor and former Brigham Young University National News Director Michael Smart.

Not only will he show you how...

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