October 17, 2011
Social Media Magazines Prepare for Launch, With Facebook Pub "FB & Business" Making a Big Splash Out Of the Gate — Cover Story Of Debut Issue, Which Launches Today, Declares Obama the Winner in 2012 Because Of His Social Media Command
"Everyone keeps talking about different blocks of voters. Different states. The youth. New voters. If you take a close look at Obama's social strategy, it's a blueprint for raising money, influencing opinion, getting votes, attracting new voters. He's so far in the lead, no one can catch him already," said Eric Yaverbaum, associate publisher and co-founder of the Social Media Magazines series. "That shows you the power of social media. Even in an awful economy, his machine is so well oiled to grab every block of voter on the Internet, rapidly and with incredible experience." The cover story is bold, but Yaverbaum firmly believes in the logic. "Its over. We're saying it first. Unless whomever emerges from the GOP confusion and steals away Obama's social media brain trust, he'll defy history," he said in a statement. "History teaches us you can not get re-elected in a poor economy. If the price of gas is too much and there are no jobs, he should already be lame duck. You'll see how close the race remains throughout. And Social Media will be the 'swing vote' that gets him a second term."
"Businesses of every shape and size are desperately trying to figure out social media," said Jay Abraham, who Success magazine labeled as "possibly the greatest marketing expert alive today," in a news release. "What small businesses, which make up 95% of U.S. commerce, don't need is more ways to trick the search engines. They need authentic, ethical and meaningful methods to generate the enormous impact social media is capable of delivering to their enterprises."
The publications will be available at launch in 8 formats, including iPhone, iPad, Android, tablet, BlackBerry, Kindle, multimedia and print. All digital subscriptions are free, courtesy of Office Depot, with a subscription to the monthly print edition, priced at $179 per year per magazine. Free digital subscriptions are available here.