February 21, 2012
Popeyes' Schmitt Wins PRSA|GA's Chapter Champion Award
Kelsey Schmitt has been awarded the PRSA Georgia Chapter's (www.prsageorgia.org) Chapter Champion award in recognition of her outstanding volunteer work for the chapter.
"I decided to become involved in PRSA|GA after attending Real World PR in 2010, the very same collegiate conference that we're hosting today," said Schmitt. "Because I attended Real World PR, I landed my first post-college internship with Primrose Schools."
She then landed her first fulltime position with Popeyes Louisiana Kitchen and has been a communications coordinator with Popeyes for the past two years.
She has served on the College Relations Committee Real World Student Relations Team for two years and is leading this year's team. She has also co-chaired the Young Professionals Special Interest Group for the past two years.
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5/16/2012
PerkettPR is excited to introduce another interview series, “Effective Executives,” showcasing business leaders from top companies across the globe. Our goal is to continue to share insights, tips, tricks and suggestions from those who have seen it all. How do they work? What keeps them up at night? What...
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When you ask employees, they want to be able to connect with their leader—today more than ever before. Employees want to know what you have to say; they also want to know what you stand for.
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Today’s guest post is written by Lisa Gerber.
I wrote the first draft of this post by hand.
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We all know that infographics are the in, cool thing to do.
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As you would expect from any major tech trade show, last week’s Interop event in Las Vegas generated quite a bit of buzz around new announcements, technology innovations and partnerships. But, one thing I didn’t expect to see so much coverage around was the continued use of “Booth Babes.” While...
5/16/2012
Guest post by Michael Dresner, CEO of Brand² Squared Licensing, the strategic licensing division at Peppercom
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One more thing to do before declaring the school year finished: Apply for scholarships.
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Some of you know me through my work in studying how social media and disruptive technology impact business and culture. Others have worked with me in translating insights into action and change within the enterprise. Every now and then, I share another side of myself that evokes the aspiring social scientist in me as...
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I espoused the virtues of the humble news release as a link-building tool to Mashable some time ago and continue to believe in this tactic.
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For example, we distributed a news release on our new U.S. general manager last week that generated syndicated pickup in a...
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5/11/2012
Here are my Top 10 tweets from this past week, great for retweeting! If you missed these, follow me on Twitter.
8 Ways to Get the Biggest Marketing Bang Out of SlideShare [Love Tip #4 for capturing leads] http://ow.ly/aLJGG
How to Use Facebook Ads to Get More Quality Leads and Attract More Blog Traffic. http://ow.ly/...
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New York Tech Meetup
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TO LINK TO POST: http://bit.ly/K6FM09
Doug Simon, President & CEO of D S Simon Productions, spoke with Elise Mitchell, President & CEO of Mitchell Communications Group, at the Counselors Academy 2012 Spring Conference about starting her own PR firm.
brightcove.createExperiences();
Elise...
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5/7/2012
[Originally posted on the Huffington Post.]
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5/7/2012
Source
Over the last 10 years, the line between journalists and readers has grown significantly shorter. From blogging to commenting to online sharing, the swift rise of the Internet and social media has allowed the consumer to be the producer in a way that was never before possible. The line between editorial...
5/4/2012
Get the PR Ball Rolling
Posted by Tom Gable
In the previous post, I introduced the concept of PR as a team sport. How to organize to deliver consistent, quality results for clients? How can you achieve your goals with the minimum possible resources? How to leverage time, so one hour of senior management can turn...
4/26/2012
Hating the Murdochs is a sport in some quarters. It is almost all the old British left has left. Socialism is not doing well, but loathing Thatcher and her biggest media supporters still resonates. In the case of culture secretary Jeremy Hunt, we have what looks like the perfect mirror-image foolishness from the...
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