February 3, 2012

As Parents and Grandparents Invade Teens' Facebook Space, Youngsters are Migrating To Twitter For Privacy: Twitter — Thought At First To Be Way Too Uncool For Teens — Poised For Faster Growth as It Becomes Trendy To Youth

Early on, Twitter had a reputation that many didn't think fit the online habits of teens — well over half of whom were already using Facebook or other social networking services in 2006, when Twitter launched. Teens won't tweet, will never tweet, it's too public, and has too many older users, and it's not cool — that's been the prediction for a while now, born of numbers showing that fewer than one in 10 teens were using Twitter early on. But then their parents, grandparents, neighbors, parents' friends and anyone in between started "friending" them on Facebook — and a curious thing began to happen. Suddenly, their space wasn't just theirs anymore. So more young people have started shifting to Twitter, almost hiding in plain sight. Teens tout the ease of use and the ability to send the equivalent of a text message to a circle of friends, often a smaller one than they have on crowded Facebook accounts. They can have multiple accounts and don't have to use their real names. They also can follow their favorite celebrities and, for those interested in doing so, use Twitter as a soapbox. The growing popularity teens report fits with findings from the Pew Internet & American Life Project, a nonprofit organization that monitors people's tech-based habits. The migration has been slow, but steady. A Pew survey last July found that 16 percent of young people, ages 12 to 17, said they used Twitter. Two years earlier, that percentage was just 8 percent. "That doubling is definitely a significant increase," says Mary Madden, a senior research specialist at Pew, an AP news release reports. But as Twitter has grown, so have the ways people, and communities, use it — for one, though some don't realize it, tweets don't have to be public. A lot of teens like using locked, private accounts. And whether they lock them or not, many also use pseudonyms, so that only their friends know who they are."Facebook is like shouting into a crowd. Twitter is like speaking into a room" — that's what one teen said when he was participating in a focus group, said Alice Marwick, a post-doctoral researcher at Microsoft Research who tracks young people's online habits, the release reports.

Meanwhile, a Pew survey found that nearly one in five 18- to 29-year-olds have taken a liking to the micro-blogging service, which allows them to tweet, or post, their thoughts 140 characters at a time. "The first group to colonize Twitter were people in the technology industry — consummate self-promoters," Marwick said. For teens, self-promotion isn't usually the goal. At least until they go to college and start thinking about careers, social networking is, well, ... social.

Other teens have told Pew researchers that they feel "social pressure," to friend people on Facebook — "for instance, friending everyone in your school or that friend of a friend you met at a football game," Madden said. Twitter's more fluid and anonymous setup, teens say, gives them more freedom to avoid friends of friends of friends — not that they're saying anything particularly earth-shattering. They just don't want everyone to see it, reports the news release by AP writer Martha Irvine.