Travel & Destinations Social Media PR: Advanced Practices in Digital, Social and Mobile Marketing - 05/31/13
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July 11, 2012

Kirwan Appointed Director of Sales and Marketing at The Madison

James Horsman, Managing Director of The Madison, has named Lorna Kirwan, Director of Sales and Marketing at the historic downtown hotel, which recently completed a $22 million restoration.

Kirwan rejoins the property, having been in this role at The Madison previously in 2004 before moving over to the Mandarin Oriental where she began her tenure as the Director of Sales and was promoted to Director of Sales and Marketing in 2008 where she remained until 2010.

Most recently Kirwan worked as the Vice President of Sales and Marketing – U.S. for the Doyle Collection where she managed outbound business to several European hotels in both Ireland and the UK as well as four properties in the United States.

"We are pleased to welcome Lorna back to The Madison. She brings a wealth of experience to her role from a sales and marketing perspective as well as a commanding knowledge of the Washington, D.C. hospitality landscape. She will be instrumental in guiding The Madison's plans for The Presidential Inauguration, the upcoming 50th anniversary of The Madison in 2013 and beyond," said Horsman.

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