July 19, 2011

Bateman Group Hires Ehrlich as Account Director In New York Office

Bateman Group (www.bateman-group.com), an integrated public relations and social media communications firm, announced that industry veteran Elissa Ehrlich has joined the agency as an account director based out of the Brooklyn office. Elissa brings to Bateman Group more than ten years of experience in the public relations industry with a focus on both business-to-business and consumer technology accounts.

Elissa will work closely with Tyler Perry, vice president, in Bateman Group's New York City offices in the Brooklyn neighborhood of Park Slope announced on April 19th. She will oversee strategic communications programs for current clients. As an account director, Elissa also joins the agency's senior management team and will help drive marketing and new business initiatives for the agency.

"Elissa brings multiple assets to the agency, most notably her broad expertise through her work with enterprise and consumer technology brands of many types and in all stages, from start-ups to established global companies," said Fred Bateman, CEO and founder, Bateman Group. "With Elissa joining our team, our East Coast and European-based clients will get more of the senior-level account involvement that's become our hallmark. We're also in a better position to expand our Brooklyn office through the pursuit of new business," added Bateman.

Elissa joins Bateman Group from New York City-based technology specialist Affect, where she oversaw strategy and execution of public relations and social media programs for multiple companies.