April 9, 2012
Anthem Healthcare Intelligence Partners with Dodge Communications for Brand Identity Campaign
Dodge Communications (www.dodgecommunications.com), an integrated communications agency serving the healthcare industry, announced it has been selected to execute a rebranding campaign for Anthem Healthcare Intelligence (AHI) to elevate awareness of the company's new name—Agilum Healthcare Intelligence—and solution offerings in healthcare.
"I've had the opportunity to work with Dodge while at other companies, and have always been pleased with their work and in-depth healthcare knowledge," says Scott Jeffery, vice president at AHI. "After joining AHI, I knew Dodge was the right choice to help during this critical time of growth for our business as we strive to further penetrate the healthcare market and provide leading business intelligence tools."
The engagement with Dodge will include an updated corporate identity, strategic messaging and new website and collateral.
"We welcome the opportunity to partner with AHI and to help guide its rebranding efforts," says Brad Dodge, president and CEO of Dodge Communications. "AHI is an innovative company with professionals who have vast experience in healthcare IT, and we are committed to providing it with the identity to match."