April 23, 2014
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Winning PR Campaigns

Blogger and Video Blogger Outreach: Marriott Case Study Reveals Story Topics & Tips for Pitching the Web’s Top Influencers

4/18/2014

PR Message Mapping in the Digital Era: A Real-Life Case Study from Media Relations Grand Prize Winner, Raytheon

4/11/2014

PR Agency Growth: How One PR Campaign Transformed a PR Startup Into a Fast-Growing New Agency of the Year

4/4/2014

The Future of the PR Pitch: How to Leverage Digital and Social Media to Effectively Engage Reporters

3/28/2014

PR Firm’s Breaking News Heist: How to Leverage a Breaking News Story for Rapid Results

3/21/2014

Global Agency of the Year Tells You What’s Trending Worldwide in PR, Digital and Talent Acquisition Tactics

3/14/2014

7 Steps to a No-Nonsense Digital Newsroom: Nissan Case Study Reveals Results That Wow

3/7/2014

#1 Corporate Blog Case Study: How to Create Content That Spreads Like Wildfire

2/28/2014

Kick-Butt Case Study and Invaluable Counsel from the CEO of Bulldog Awards’ Consumer Agency of the Year, JSH&A

2/21/2014

SEO for PR: Real-World Rank-Boosting Secrets from Bulldog Awards Gold Medalist Sachs Media Group

2/14/2014

PR Campaigns Under $1,000: How to Cut Costs and Build Clout on a Limited Budget

2/7/2014

New Facebook Strategies for PR: How to Move the Needle with Real-Time Interaction and Multimedia Content

1/31/2014

JetBlue’s Smash Social Media Giveaway: A Top Brand’s Strategies for Transforming a Sweepstakes into a Media Takeover

1/24/2014

Social Media Crisis Communications: Con Ed Reveals the Top 10 Online Crisis Management Secrets that Saved Them From Superstorm Sandy

1/17/2014

How to Surge Your Facebook Fanbase by 600%—and Become a Part of Every Facebook Follower’s Daily Routine

1/10/2014

Digital PR Best Practices: 2013 Digital Communications Professional of the Year Shares What it Takes to Beat Out the Competition on the Web

12/27/2013

Content Marketing for Social Media: 2013’s Top Digital/Social Agency Shares its Most Successful Content Model of the Year

12/20/2013

Pinterest for Dummies: How to Launch Your Pinterest Page, Boost Your Fan Base by the Thousands and Pin to Perfection

12/13/2013

Media Training 101: PR Experts Reveal How to Get the Perfect Quotes to the Press and Beyond

12/6/2013

Your Best PR Video Campaign (for $1,000 or Less): How to Turn a Tight Budget Into a Storytelling Smash

11/22/2013

Why Your PR Campaign Needs a Brand Ambassador Program—and the 6 Crucial Steps eBay Used to Reach New Markets by Building One

11/15/2013

How PR Can Become A Reporter’s Best Friend: Bulldog Publicist of the Year Reveals the Rules to Pitching Success

11/8/2013

How to Execute an Email Campaign That Raises Open-Rates, Drives Web Traffic and Boosts Brand Voice

11/1/2013

How to Earn Trust and Boost Reach by Capitalizing on Private-Public Partnerships: KYNE Founder Shares His Strategies for Success

10/25/2013

Turn Your Website Into a PR Win: How to Reach Visitors, Drive Clicks and Raise Online ROI

10/18/2013

How to Prepare a Digital Defense Strategy—So Your Brand Gets Positive Press Even When It Comes Under Fire

10/11/2013

Get Your Brand on Google Page-One: SEO Secrets That Prove PR Can Win the Web’s Top Spot

10/4/2013

Successful PR Hiring Secrets: How One Agency Tapped YouTube and Social Media Recruiting to Win the PR Talent Wars

9/27/2013

Thought Leadership PR: How to Get Quoted, Build Social Surround and Move Markets in Just Two Months

9/20/2013

SoLoMo’s Special Sauce: How One Campaign Used Social-Local-Mobile and Experiential PR to Give Consumers a Sweet, Sharable Treat

9/13/2013

Stars of PR Winner Reveals Secrets for Radical Revenue Growth, Pitching Products with No Pedigree and Being Green (It’s Not Easy!)

9/6/2013

What’s Next for PR? MWW’s Kempner Reveals 2013’s Digital Breakthroughs, CSR Best Practices and Thought Leadership Essentials

8/30/2013

Newsjacking for PR: How to Turn Big Stories into Brilliant Branding Opportunities

8/16/2013

How PR Overcame a Negative Market Image to Score Blockbuster Coverage for a Real Estate Auction

8/8/2013

Let Them Eat Cake! Center for Consumer Freedom Uses PR to Give Mayor Bloomberg a Kick in the Rear—and Topples Soda Ban

8/1/2013

Food-Industry PR: Despite an Over-Saturated Market, ICR Meets Smashburger in PR Placement Paradise

7/25/2013

When Worlds Collide, Savoir Media Makes a Public-Private Partnership a Memorable Moment in History

7/19/2013

Pitching the Click-Hungry: RF|Binder and Abine Give Reporters the Val-You Calculator—a Tool to Make Numbers-Based News Resonate and the Abine Brand Skyrocket

7/11/2013

Pitching Research for PR: 11mark’s Study on Mobile Habits in the Bathroom Delivers the Agency’s Royal Flush

6/27/2013

Tourism PR: M. Silver’s “Defrost Your Swimsuit” Campaign Gives Reporters the Sun, Sand and Primetime Story—Without the Sunburn

6/20/2013

Media Relations Must-Haves: Organic Food PR Vet Sylvia Tawse on Pitching Best Practices, Staying Niche and the Value of Social Impact

6/13/2013

PR for Millennials: The Five-Factor Recipe for a Winning Campaign

6/6/2013

Hispanic-Market Motivators for PR Pros: rbb Steps Right Up to Bring New Consumers to the Circus

5/30/2013

Prove Social Media PR's Power---by Turning Digital Impressions into Real-World Results: M Booth Tells You How

5/23/2013

How to Escape Slander and Leverage Scandal: Jennifer Connelly PR's Whiteboard Video Gives the F-Word a New Face

5/16/2013

Secrets for PR Management Success: Makovsky on How to Avoid PR Burnout, Shape a High-Performance Team and Draft Winning Talent Like the NFL

5/9/2013

Lessons in Landing Front Page Placement: Zapwater Communications Downsizes the Obesity Epidemic for Downsize Fitness

5/3/2013

PR's Got Game: Bateman Group's "Gamification Goes Green" Campaign Gets Recyclebank into the Big Leagues

4/14/2013

The Call of the Wild: Backbone Media's "Polartec Made Possible" Campaign Engages Twenty-Somethings with a Contest and a Cause

3/31/2013

Publicizing Research in the Digital Age: City of Hope's "Super Foods" Campaign Makes Data Deliciously Viral

3/17/2013
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