July 02, 2015
Subscribe to the Daily 'Dog
PR Biz Update

PR Industry Leadership Crisis: New Plank Center Report Reveals Wide Gap Between Performance Grades of Leaders and Employees

5/11/2015

NewsSpark, an Original Content Publishing Platform Preparing to Launch in June, Invites Bulldog Readers to Its Private Beta

5/11/2015

Retail PR’s Future: Creepy or Cool? New RichRelevance Study Reveals How Consumers React to the “Store of the Future”

5/8/2015

More Retail PR Futurecasting: One Third of Online Shoppers Are Open to Drone Deliveries, New eDigitalResearch Study Says

5/8/2015

Broken Engagement: Employee Engagement Declines to Lowest Point in Eight Years, New Quantum Workplace Study Reveals

5/8/2015

Email Marketing in Focus: New StreamSend Research Offers 12 Ways Triggered Emails Create Customers and Drive Sales

5/8/2015

Are Small Businesses Not Leveraging Social Media? New Study Finds Lots of Room for Growth in Small Biz Social Presence

5/7/2015

Luxury Market Faces a Drought in the U.S. as Affluents Choose Conscious Consumption, Rather than Conspicuous Brands

5/7/2015

New Study Reveals the Root Cause of Poor Customer Service: Agent Apathy—Today’s Focus on CEX Demands More Focus on Agents

5/7/2015

One In Four Companies Fail To Realize Optimum Value from Business Transformation: New Report IDs Crucial Elements to Success

5/7/2015

Video Ad Impact: TV and Digital Pre-Roll Are Significantly Stronger Platforms for Video Advertising than Facebook

5/6/2015

Retail Satisfaction Barometer: Customers are Less Satisfied with the Retail Experience Overall, New CFI Group Study Finds

5/6/2015

Enterprise Content Management: Consumerization, Cloud, Mobile and the IoT Signal the End of the “ECM Era” by 2020

5/6/2015

Marketers are Thinking Beyond Traditional Loyalty Programs by Tapping into CEX and Engagement, Loyalty360 Study Finds

5/6/2015

Sustainability PR: 40% of Consumers More Likely to Shop with Retailers That Offer Green Packaging, New Dotcom Distribution Study Finds

5/5/2015

Leadership-Training Crisis: Millennials Report That the Biggest Shocker about the “Real World” is Lack of Training at Work

5/5/2015

B2B Marketing Trends: More than 90% of Marketers Believe that Account-Based Marketing Is a B2B Must-Have, SiriusDecisions Study Reveals

5/5/2015

Inside the C-Suite: New Tripwire/Dimensional Research Study Reveals Fortune 500 C-Level Executives’ Cybersecurity Confidence Gap

5/5/2015

Mobile PR Wake-Up Call: "One Size Does Not Fit All" for Effective Global Mobile Messaging Across Industries

5/4/2015

Small Biz Benefits Most from Facebook Presence, New HJMT PR Study Finds: Nearly 2/3s Surveyed Support Local Business

5/4/2015

Procter & Gamble Ranked Top Brand Marketer in 2015 Shopper-Marketing Report: FCB RED Named Top Shopper-Marketing Agency

5/4/2015

Inside the C-Suite: 80% of Execs Say Their Company Cannot Succeed Without an Assertive, Data-Driven Chief Human Resources Officer

5/4/2015

Obamacare Gets a Political and PR Boost: Hispanics Have a Favorable Opinion of the ACA—and Will Vote for Candidates That Support It

5/1/2015

Tools of the Trade: CrisisResponsePro Launches to Provide Collaborative Software and Content for Effective Crisis Response

5/1/2015

68% of Marketers & Agencies Anticipate Increasing Their Digital Video Ad Spend in Next 12 Months, According to IAB Study

5/1/2015

Email Marketing: Clickbait Email Subject Lines Don’t Work; Consumer Behavior Also Unaffected by Subject Line Length

5/1/2015

How Often Do You Delight Your Customers? Frequency of Customer Interactions Is a Strong Indicator of Brand Loyalty

4/30/2015

PR Tech: Industry Leaders See Wearables Working In the Workplace—81% of CIOs Agree on Adoption, but Time Estimates Vary

4/30/2015

81% of Marketers Want a New Data Management Approach to Unify Customer Insights and Drive Sales, Study Finds

4/30/2015

Online Retailers Expect to Increase Revenue by 17% in 2015: Mobile Commerce, Cloud, Global Expansion Critical Drivers of Growth

4/30/2015

Diversity PR: The 2015 Top 50 Companies for Diversity Revealed By DiversityInc—Novartis Pharmaceuticals Takes Top Spot Again

4/29/2015

“Generation Mobile” In the Enterprise: New MobileIron Study Foresees Staggering Demand for Apple Watch at Work

4/29/2015

Just What Is This Internet of Things? Lack of Consumer Knowledge Demonstrates Unfamiliarity—Which May Impact Bottom Line

4/29/2015

Marketing Underutilizes Customer Service: New Study Asserts Marketers Need to Be More Involved in All Aspects of CEX

4/29/2015

Socially-Driven Companies Are More Optimistic, Have Stronger Personal Vision—and Have a Competitive Advantage in Business

4/28/2015

Uphill PR Battle: Electric Cars Face Mounting Image Problems—More and More Drivers Are Rejecting EVs in All Age Groups

4/28/2015

35% of Small Businesses Turn to Social Media for Advertising: Facebook, LinkedIn, Twitter Top Social Ad Platforms for Small Biz

4/28/2015

Internal Comms in Focus: New Study Reveals Strong Link Between Employee Engagement and Employee Perceptions of Total Rewards

4/28/2015

Consumers Speak Out: Lack of Knowledge Among Agents Is the Biggest Pain Point in Customer Service, eGain Study Finds

4/27/2015

Apple Pay’s Street Cred On the Rise: Gadget Giant’s Mobile Payment Service Now Outperforming PayPal, According to New Study

4/27/2015

Ad Trends: U.S. Internet Ad Revenues Reach Record-Breaking $49.5 Billion in 2014—A 16% Increase over Landmark 2013 Numbers

4/27/2015

Companies that Put a Premium on Risk Management See Better Growth, Achieving Annual Profit Margins of More than 10 Percent

4/27/2015

Reputation Institute's New Rankings Find BMW Now Leads All Companies in Corporate Reputation, Unseating Disney and Google

4/24/2015

Earth Snubbers? Only Two Thirds of U.S. Consumers Believe Companies Need to Be More Environmentally Responsible

4/24/2015

58% of “Generation Mobile” Is Suffering from Mobile Guilt, Study Finds: Hyper-Connected Workforce Requires New Corporate Policies

4/24/2015

Is Your Company Secretly Failing at Employee Recognition? Managers Don’t Think So—But Not All Workers Agree, OfficeTeam Finds

4/24/2015

Bad Reputation: Only Government and Tobacco Have Worse Industry Reputations than Financial Services, Harris Poll Reveals

4/23/2015

Changes in Consumers' TV Viewing Driven by Connected TV, Multiscreen Activities & ‘Better Ad Experience’ in Digital Video

4/23/2015

Government Marketing Forecast: 3rd Platform Technologies and the Internet of Things Will Drive Citizen Engagement

4/23/2015

Tools of the Trade: New Marketo Products Boost Marketers' Ability to Engage Customers Across Channels From a Single Platform

4/23/2015
Sign Up for the Daily Dog
Syndicate content