If you’re using last year’s Facebook strategy to drive social media engagement, chances are your efforts are DOA—and your shares, likes and comments are plummeting. For example, did you know Facebook advertising is no longer optional? And have you tried Facebook page post contests using tools like Woobox? If not, it’s time to upgrade your Facebook plan and content by learning the latest 10 steps to killer timelines from some of the most successful brand page managers, including Jenna Maver, Social Media Manager, Kronos, Ginger Guttner, APR, Director of Public Relations, School of Veterinary Medicine, LSU, A.J. Mistretta, PR Manager, Greater Houston CVB and Marielle Covington, Marketing Manager, Autodesk. Not only will they share how to use Facebook’s newest features, when to post, what to post, how to create better visuals and the latest Insight metrics—but they’ll also share their secrets of significantly expanding your base of engaged friends and followers. This 90-minute webinar is guaranteed to deliver at least 10 steps to help you optimize your Facebook presence to increase visibility and reach—as well as new ways to measure Facebook results so you can show greater return for your social media investment.