Intensive One-Day Update on Food Media, Trends, and Publicity Techniques
Here's your chance to meet 21 top food journalists, bloggers and marketers,
explore new Web 2.0 techniques, and hear keynoters Sara Moulton and Marion
Nestle: Friday, November 17, New York City. You'll cover new challenges and
responsibilities for food marketers; how to pitch food writers at top daily
newspapers; placing your food personality in the press; pitching food bloggers;
getting your story told in top food magazines; best practices for increasing
traffic to your food website; and the future of food marketing.
MASTER PRESS INTERVIEWS
Announcing Bulldog Reporter's Ultimate Media Training Workshop with
TJ Walker
Learn
to handle interviews with total confidence and powerful message focus. This
one-day immersion training turns you into an interview master, giving you
powerful techniques for dealing with even the toughest journalists—while
remaining steadfastly on point. In just one day, world-renowned trainer TJ
Walker will teach you how to deliver quotable sound bites every time you
talk to the press, turn the tables on "gotcha" journalists,
and look and sound great on TV. Best of all, TJ Walker gives you a
treasury of training materials, so you can teach these techniques to all
your top executives. One workshop in New York City: November 14. Get details
at our workshop
landing page or print out our 6-page
brochure or call 1-800-959-1059.
Get media relations tips and wisdom from 107 top PR practitioners and journalists—save $185!
Audio CDs from Media Relations Summit 2008
Nearly 500 public relations pros journeyed to San Francisco to hear 107 of the world's top editors, master PR practitioners and media relations experts reveal their inside pitching insights, best practices, new techniques and technologies. Now, instead of paying for registration, travel and lodging to hear this wisdom, you can have it all for a fraction of the cost—and on your on schedule. Simply order the Media Relations Summit 2008 CDs today—acquire the entire 44 sessions for just $475, a savings of $185 off the individual-session price. Or scan the list of provocative media relations and PR technology topics and purchase individual CDs that meet your needs today—just $15 each. Please note: Quantities are limited to our duplication run, so order now to avoid the disappointment of sold-out sessions. Print out the order form or order online now.
Ultimate Media Contact Directories: Guaranteed to increase your media placements
Only the National PR Pitch Books give you more than 35,000 Pitching Tips from journalists themselves—plus complete media contact information—so you know exactly how, when, where and what to pitch. Unlike any other print media directory, the six editions of the Pitch Book provide Bulldog Reporter's legendary Pitching Tips—capsule interviews with top reporters, editors, producers and bookers on their editorial hot buttons, pet peeves, best times to call, and pitching preferences. You get intelligence on more than 12,000 media and more than 90,000 journalists. Choose the Pitch Book editions for the markets you target, so you create media lists faster and with greater accuracy: Business & Consumer (two volumes); Issues, Policy & Politics; Health, Fitness & Medicine; Food, Hospitality & Travel; Computers & Technology; and Investment, Banking & Finance. Print out our brochure or order online now. To save $200, call 1-800-959-1059 now, before October 31.
PUBLIC RELATIONS AWARDS
Bulldog Awards Go Green.
Show the world how talented you are:
Enter the 2009 Bulldog Awards
Nobody ever succeeded in the PR business by being shy. If you've achieved great results over the past year, stand up and get the recognition you deserve: Enter your outstanding PR campaigns in the 2009 Bulldog Awards for Excellence in Media Relations & Publicity. When you win a Bulldog Award, you know you've made it: It's the only awards competition judged exclusively by working journalists. Best of all, the Bulldog Awards are now easier than ever to enter, and paperless—just a quick upload to Bulldog's secure website and a 2-3-page explanation of your triumph submitted in PDF format is all you need to do to enter this years' program. In addition, all video and audio submissions will be included as links in your PDF document to hosted files on either your server or on your choice of hosting sites. We are doing our share to eliminate all the wasted paper, binders, CD's and DVD's that this program generates each year. We hope this makes the process easier to enter and friendlier on the environment. Stay tuned for our new submission guidelines and instructions coming in the next 30 days. Entry deadline is January 16, 2009. Late deadline is January 30, 2009.
Join the revolution and start boosting your visibility with SEO, blogs, RSS feeds, YouTube and more
Take advantage of the wave of new technologies that can dramatically increase brand and product visibility with Bulldog Reporters special report, "Revolution in PR Technology: PR Practitioner's Field Guide to New Media Solutions." This concise, 168-page guide gives you a complete overview of how you can start implementing search engine optimization, corporate blogging, corporate web video, RSS, podcasting and social media now. This essential handbook also includes a new media resources directory, a directory of top bloggers by industry, and revealing case studies in new media. Download it today, and start taking advantage of these powerful new tools.
Revised 2008 Edition!The Ultimate Press Release: How to Create Breakthrough Press Materials for the Digital Age
If you want to vault your writing to the "masters" level—and craft compelling news releases that rivet journalists' attention—plus dramatically increase your story placements in today's digital environment, we recommend Bulldog Reporter's concise new $99 handbook, "The Ultimate Press Release: How to Create Breakthrough Press Materials for the Digital Age." This treasury of inside writing tips, advanced distribution strategies and proven media placement strategies will transform all your releases into golden ink, air and online publicity. To get all the specifics on this powerful media relations training tool, just go to handbook details. Or order online or phone 1-800-959-1059.
When You're Under the Gun, Call Bulldog Reporter's MediaBase
If you need a highly targeted, guaranteed-accurate media list in a hurry, check out Bulldog Reporter's MediaBase custom media list service. We'll research your list according to your precise specifications, turn it around in just a few days—plus give you detailed pitching tips for most journalists—all at a lower cost than doing it yourself in-house. To view our online brochure with pricing information, plus a sample media list, go to details or call 1-800-959-1059 for a free MediaBase proposal.
Build Intelligent Media Lists…Instantly Online!
Bulldog Reporter gives you the easiest, fastest, most inexpensive way to
create a highly accurate custom media list: Our newly re-designed Media List
Builder lets you go online right now at no cost, build your list, review and
edit the list . . . then purchase the list, and receive it in an Excel format
via email---all in a matter of minutes. Best of all, your list includes Bulldog's
legendary Pitching Tips, to help you precisely target your efforts, especially
if you want to follow your press release with a personalized pitch. To check
out Media List Builder—and build a sample list at no cost—go
there now.
MEDIA
RELATIONS 2009
Call for Speakers for Media Relations Summit 2009
Bulldog Reporter takes pride in the fact that its Media Relations Summit is the most practical, high-level conference in the business---and that its speakers are superb: both provocative and well-prepared. To ensure that Media Relations Summit 2009 is our best ever, we ask your advice: Please email us the name, affiliation and topic of the best speaker(s) you've ever heard on a PR or marketing subject, so we can recruit them for sessions or keynotes. If you or someone in your organization would like to speak at Media Relations Summit 2009, please tell us the following: What is the pressing media relations problem or untapped opportunity you would propose to elucidate (be specific, be challenging), and what are your qualifications for addressing it, including specific speaking experience? Send all suggestions to lduarte@infocomgroup.com and use the subject line: MRS2009. Thanks for your help in increasing the value of Media Relations Summit 2009.
Introducing Bulldog Reporter's "Big Book of Brilliant PR Ideas: 100 Case Studies for Inspiring High-Impact Public Relations Campaigns"
If you only add one book to your professional library this year, make it "The
Big Book." This collection of the best PR campaigns of the past three years
is guaranteed to ignite your imagination, turn on your team and push your creativity
to exciting new heights. Pull "The Big Book" out before you plan any campaign:
Use it to review brilliant campaigns that match your product type, your communications
challenge or your creative strategy. "The Big Book" gives you in-depth outlines
of 100 award-winning efforts that earned unparalleled media coverage. Get online
details, print the flyer
or call 1-800-959-1059 to order.
Media relations and PR skills from influential journalists and expert corporate communicators—keep you on the leading edge
Take part in live audio conferences and webinars . . . or attend on your schedule—on demand
To update and sharpen your team's PR practices, Bulldog Reporter's PR University presents scores of high-level professional development events every year. These audio conferences and webinars—Meet the Editors, Masters Classes, Bootcamp Workshops and Executive Roundtables—allow you to learn about the hottest PR issues, skills and media targets from the comfort of your office.
Attend these events live . . . or order CDs or MP3 downloads and take part when the timing suits you.
Interview about PR University
MEDIA NEWS
Lifestyle
Pitch Captivating Guests, Timely, Visual Lifestyle News and Service to New "Fox & Friends Weekend" Anchor
Grab the attention of "Fox & Friends Weekend" viewers—and producers—by stressing
the compelling, visual and TV-friendly angles of your lifestyle pitch or guest,
says new anchor Alisyn Camerota. 'The weekend show is where
we can feature more human—interest coverage and do demos, such as the coolest,
hippest skateboarder riding around—or we might even attempt to surf," Camerota
says. 'We'll also feature a lot of home...
Stay on top of hot news, trends and opinions with the best-read trade journal in the PR industry
Free subscription: Receive Bulldog Reporter's Daily ‘Dog
every business day. Get free email delivery of the Daily ‘Dog, and receive a refreshing burst of breaking news, outspoken opinion, successful media relations techniques, hot PR technology, PR job listings, thought leadership, PR's most popular blogs and a fertile source of white papers, webinars and PR training opportunities. Join the 50,000 public relations practitioners who already receive the ‘Dog every day . . . or you'll be in the doghouse.
Start a trial subscription to Inside Health Media: See how it helps you place more stories in top business, trade, and consumer media
If you specialize in health, medical or fitness PR, we
invite you to sign on for a test drive and a free trial to this amazing online
healthcare media service. Just call 1-866-666-1198 or sign up online.Inside
Health Media delivers breaking health media news, hot placement opps and a treasury of media relations intelligence every business day. You get a daily feed of all the news about health media and journalists, as well as a steady stream interviews with top editorial decision makers on how they want to work with health, medical and fitness PR pros. Best of all, your subscription gives you the industry's most complete health media research tool for checking contact information, target journalists, beat charts and pitching preferences for more than 4,900 editorial staff who cover your target markets. Call 1-866-666-1198 for a free trial subscription today or sign up online.
Learn
to handle interviews with total confidence and powerful message focus. This
one-day immersion training turns you into an interview master, giving you
powerful techniques for dealing with even the toughest journalists—while
remaining steadfastly on point. In just one day, world-renowned trainer TJ
Walker will teach you how to deliver quotable sound bites every time you
talk to the press, turn the tables on "gotcha" journalists,
and look and sound great on TV. Best of all, TJ Walker gives you a
treasury of training materials, so you can teach these techniques to all
your top executives. One workshop in New York City: November 14. Get details
at our 
Nearly 500 public relations pros journeyed to San Francisco to hear 107 of the world's top editors, master PR practitioners and media relations experts reveal their inside pitching insights, best practices, new techniques and technologies. Now, instead of paying for registration, travel and lodging to hear this wisdom, you can have it all for a fraction of the cost—and on your on schedule. Simply order the Media Relations Summit 2008 CDs today—acquire the entire 44 sessions for just $475, a savings of $185 off the individual-session price. Or scan the list of provocative media relations and PR technology topics and purchase individual CDs that meet your needs today—just $15 each. Please note: Quantities are limited to our duplication run, so order now to avoid the disappointment of sold-out sessions. Print out the order form or order online now.
Only the National PR Pitch Books give you more than 35,000 Pitching Tips from journalists themselves—plus complete media contact information—so you know exactly how, when, where and what to pitch. Unlike any other print media directory, the six editions of the Pitch Book provide Bulldog Reporter's legendary Pitching Tips—capsule interviews with top reporters, editors, producers and bookers on their editorial hot buttons, pet peeves, best times to call, and pitching preferences. You get intelligence on more than 12,000 media and more than 90,000 journalists. Choose the Pitch Book editions for the markets you target, so you create media lists faster and with greater accuracy: Business & Consumer (two volumes); Issues, Policy & Politics; Health, Fitness & Medicine; Food, Hospitality & Travel; Computers & Technology; and Investment, Banking & Finance. Print out our brochure or order online now. To save $200, call 1-800-959-1059 now, before October 31.
Nobody ever succeeded in the PR business by being shy. If you've achieved great results over the past year, stand up and get the recognition you deserve: Enter your outstanding PR campaigns in the 2009 Bulldog Awards for Excellence in Media Relations & Publicity. When you win a Bulldog Award, you know you've made it: It's the only awards competition judged exclusively by working journalists. Best of all, the Bulldog Awards are now easier than ever to enter, and paperless—just a quick upload to Bulldog's secure website and a 2-3-page explanation of your triumph submitted in PDF format is all you need to do to enter this years' program. In addition, all video and audio submissions will be included as links in your PDF document to hosted files on either your server or on your choice of hosting sites. We are doing our share to eliminate all the wasted paper, binders, CD's and DVD's that this program generates each year. We hope this makes the process easier to enter and friendlier on the environment. Stay tuned for our new submission guidelines and instructions coming in the next 30 days. Entry deadline is January 16, 2009. Late deadline is January 30, 2009.
Take advantage of the wave of new technologies that can dramatically increase brand and product visibility with Bulldog Reporters special report, "Revolution in PR Technology: PR Practitioner's Field Guide to New Media Solutions." This concise, 168-page guide gives you a complete overview of how you can start implementing search engine optimization, corporate blogging, corporate web video, RSS, podcasting and social media now. This essential handbook also includes a new media resources directory, a directory of top bloggers by industry, and revealing case studies in new media. Download it today, and start taking advantage of these powerful new tools.
If you want to vault your writing to the "masters" level—and craft compelling news releases that rivet journalists' attention—plus dramatically increase your story placements in today's digital environment, we recommend Bulldog Reporter's concise new $99 handbook, "The Ultimate Press Release: How to Create Breakthrough Press Materials for the Digital Age." This treasury of inside writing tips, advanced distribution strategies and proven media placement strategies will transform all your releases into golden ink, air and online publicity. To get all the specifics on this powerful media relations training tool, just go to handbook details. Or order online or phone 1-800-959-1059.
If you only add one book to your professional library this year, make it "The
Big Book." This collection of the best PR campaigns of the past three years
is guaranteed to ignite your imagination, turn on your team and push your creativity
to exciting new heights. Pull "The Big Book" out before you plan any campaign:
Use it to review brilliant campaigns that match your product type, your communications
challenge or your creative strategy. "The Big Book" gives you in-depth outlines
of 100 award-winning efforts that earned unparalleled media coverage. Get 
